Everyday we buy millions of household products that are essentially chemicals in plastic bottles. And every one of them puts more pressure on our already fragile environment.
Each product was a simple reminder that 100% natural ingredients can often replace mass-produced products we use every day.
To help spread this message we created 12 simple ‘how-to’ videos and housed them on a website www.just.net.au devoted to consuming sustainably.
The Directory Big Won Rankings 2015 9th Design Campaign Worldwide, 11th Integrated Campaign Worldwide One Show Green Pencil, 1 silver, 2 finalists D&AD Impact Wood Pencil London International Awards 1 gold, 3 bronze, 2 finalists Art Directors Club 1 bronze NY Festivals 6 finalists Epica Awards 1 silver, 1 bronze Andy Awards 2 golds, 1 silver Spikes Asia 1 silver (integrated), 1 bronze (design), 4 finalists (media, design, digital, outdoor) Cannes 7 shortlists (Product Design, Design, Cyber) AWARD Awards 1 gold, 7 silver, 2 bronze, 1 finalist YoungGuns Awards 1 silver, 1 bronze AdFest Asia/Pacific 1 gold (Best Integrated Design Campaign), 2 silver, 3 bronze, 2 finalist GPC Leo Burnett 8 ball, 5 7+ Mumbrella Australia Top 5 Pro-Bono Campaign of the Year